These days beauty is big business. There are literally thousands
of cosmetic products on the market all promising restored youth and vitality.People are spending more and more money and taking
increasingly drastic methods to artificially preserve youth and beauty.
As a consequence of continuing pressure to
reach this ideal portrayed in the media many people are turning to radical, invasive and often dangerous surgical techniques.
This has developed to the extent that people are injecting poisons directly into their faces inducing minor facial paralysis
thereby preventing the formation of wrinkles. Even so called routine cosmetic procedures, such as breast implants and face
lifts can go severely wrong, leaving physical and emotional scars and an even greater lack of self-esteem.
must be seen as an expression of the overall health of the body and mind of the individual, as opposed to modifying the external
in the hope of creating inner health and happiness.
Ayurveda has always understood beauty to be the product of general
physical health and appropriate daily care rather than just a cosmetic facade. Knowledge of caring for oneself, along with
the development of good food and living habits will bring out the best in us. Good health will provide us with truly good
looks. Even as we grow older, with appropriate care, we will mature with a strength and vitality, which will bring out a new
depth to our outer beauty.
To read more, log onto http://www.ayurvedic.org/jca